Sourcing Apparel from Guangzhou: The Complete Foreign Buyer’s Guide (2026)

This guide outlines the key apparel wholesale markets in Guangzhou, categorized by purchasing quantity (Tier) and quality/price positioning.

Market Tiers by Sourcing Quantity

  • Tier 1 Markets (一批市场 – Primary Wholesalers):
    • Markets: Xin Zhongda Building (New China Building), Wanjia, Nancheng, Jinma.
    • Sourcing Requirement: Purchases typically require a Minimum Order Quantity (MOQ) of 5–10 pieces per style.
  • Tier 2 Markets (二批市场 – Secondary Wholesalers/Distributors):
    • Markets: APM, UUS, Baima (White Horse), Hongmian.
    • Sourcing Requirement: Start with 2-3 pieces per style (or even 1 piece at higher prices). Mixed-batch purchasing (混批 – mixing different styles/sizes) is often allowed.

Guangzhou Sourcing Locations by Quality & Price

Quality/Price LevelTarget Markets
High-End to Mid-HighUUS, APM, Hongmian, Baima (White Horse)
Mid-RangeXin Zhongda Building, Hong Biantian, Shisanhang
Mid-Low to Low-EndShahe Nancheng, Wanjia, Jinma

Guangzhou Railway Station Business Circle (Fire Station Circle)

This area is generally known for higher-end and Korean-style fashion.

  1. UUS & APM (Guangzhou East Gate):
    • Features: Known for Korean original designs (韩版) and unique styles, reducing the likelihood of “style clashing” (不易撞衫). Many vendors here source and mark up items from Shisanhang.
    • Sourcing: Purchases can be made at Retail Price (零售价), Wholesale Price (拿货价), or Package Price (打包价). You can buy a single piece (一件起批), but the price will be higher.
  2. Hongmian (Red Cotton):
    • Layout: Floors 1-2 primarily feature Korean styles. Floor 3 offers bags, shoes, and accessories. Floor 4 is mainly focused on original designer items.
  3. Baima (White Horse):
    • Features: Focuses on mature styles for “Mature Men and Women” (熟男熟女装). The overall style is more sophisticated.
    • Layout: Floors 2-5 for Women’s Wear. Floors 6-8 for Men’s Wear.

Shisanhang Business Circle

This area is the core of fast fashion and volume sales.

  1. Xin Zhongda Building (New China Building):
    • B1 & B2 Floors: Focus on low-end fashionable/trendy styles (低档时尚靓妹款).
    • Floors 1, 2, 3: Suitable for buyers with small purchase quantities who require specific styles.
    • Floors 4, 5, 6: For high-volume buyers of Korean-style women’s wear.
    • Floors 7, 8, 9: For mid-range boutique women’s wear (中档精品女装).
    • Floors 10, 11, 12: Focus on mature women’s wear and plus-size women’s wear (大码女装).
  2. Hong Biantian (All Red Sky):
    • Focus: Denim, casual wear, and plus-size apparel.
    • Layout (B2 to F6): B2: Fashion Original Denim, F1: Designer Original Denim, F2: Trendy/Crossover Apparel, F3: Mature Women’s Wear, F4: Casual Sportswear.

Shahe Business Circle

This circle is known for its mass-market volume and highly competitive prices.

  1. Nancheng (South City):
    • Features: Many styles are identical to Shisanhang (Shisanhang same style), but the prices here are significantly lower, offering a high cost-performance ratio (CPR).
  2. Wanjia (Ten Thousand Families):
    • Features: A comprehensive collection of tops, outerwear, trousers, and sweaters. The quality varies (优有劣 – ranging from good to poor).
  3. Jinma (Golden Horse):
    • Features: The inventory is primarily Influencer/Viral styles (网红款), resulting in a high rate of style duplication (同款率很高). The same style may be made with various low-end fabrics. Prices are very competitive and generally cheap.

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